What we do
Brand and creative services for client campaigns
BrandSpark is a full-service marketing agency in Singapore delivering brand strategy, identity, creative campaigns, content marketing, paid media and launch experiences for SMEs and scale-ups. Every engagement is scoped as professional services — not software, not training.
Brand Strategy & Positioning
Before colour palettes and taglines, we interrogate the market. Brand strategy workshops on Ann Siang map your audience, competitors and the single idea your brand can own in the APAC market. Deliverables include positioning statements, messaging architecture, audience targeting frameworks and a go-to-market narrative senior strategists can present to the board. Typical project scope: S$22,000–S$45,000. We integrate SEO keyword research and paid media planning early so creative and performance marketing share one funnel logic.
Identity & Design Systems
Your distinctive identity is more than a logo — it is a design system that scales across packaging, social, web and motion. We deliver naming and voice guidelines, typography and colour systems, logo suites, iconography and an identity toolkit your internal team can run. Rebrand sprints for Singapore brands typically run S$28,000–S$65,000 depending on touchpoint breadth. Every system is built for campaign platform reuse, not shelf decoration.
Creative Campaigns & Concepting
We build campaign platforms — the big idea that carries across Google Ads, Meta ads, LinkedIn, TikTok, out-of-home and email. Creative concepting includes key visuals, copy territories, motion principles and A/B testing variants. Media buying and programmatic can be managed in-house or alongside your team. Integrated campaigns for APAC launches start from S$35,000. Results depend on budget and market conditions; we report KPIs and ROI framing without guaranteeing rankings or sales.
Content & Social Creative
Content marketing and social media programmes built from your brand world — editorial calendars, short-form video, LinkedIn thought leadership and community management. We produce assets in batches aligned to campaign phases, with analytics on engagement and conversion optimisation for landing pages. Monthly retainers from S$8,500. Content is created for your brand, not published on our channels — we are an agency, not a media publisher.
Web & Launch Experiences
Conversion-focused web experiences and launch landing pages wired to marketing automation and CRM. We collaborate with your developers or recommend partners; BrandSpark owns creative direction, UX copy, CRO testing and analytics setup. Launch packages from S$18,000 including paid social and Google Ads creative suites. Funnel design connects to email marketing and audience targeting for measurable growth — past metrics are not promises.
Brand Sprint / Rebrand Retainer
Ongoing partnership for brands that need a creative studio on call — seasonal campaigns, packaging refreshes, social bursts and quarterly brand audits. SGD retainer from S$8,500/month with defined hours, reporting cadence and a dedicated strategist. Ideal for scale-ups in Singapore CBD who have outgrown freelance scatter. Contract terms include 30-day notice; we do not guarantee virality, reach or revenue outcomes.
Our team delivers brand, creative, paid media, SEO, content, social and motion work for client brands across Singapore and APAC. We never promise specific rankings, reach figures, lead volumes, sales or return on investment — marketing performance depends on budget, timing, product-market fit and competition. Case studies reference past engagements only and are not forecasts.
Discuss project scope